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Hello

Welcome to my portfolio!

"I am driven by the desire to empower organizations to make informed and strategic choices through the power of data-driven insights."

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About Me

"Seasoned and results-driven, I am a Senior Data Analyst with a proven track record of harnessing the power of data to drive strategic decision-making. Proficient in a range of advanced analytics tools such as Power BI, Tableau, and Python,SQl and Azure cloud. I bring a wealth of experience in financial analysis, statistical modelling, and marketing operations. With a keen eye for detail and a passion for extracting actionable insights, I excel in transforming complex datasets into valuable solutions that propel organizations forward."

Portfolio Highlights

Data Visualization and Reporting
  • Proficient in Power BI and Tableau, I create interactive and visually appealing dashboards that allow stakeholders to easily interpret and analyze complex data.

  • Developed customized reports and visualizations to track key performance indicators (KPIs) for marketing campaigns, financial performance, and operational efficiency.

  • Experience in PowerApps and Power Automate for automating data processes and creating user-friendly applications

Data Analysis and Modelling
  • Skilled in SQL, Python, and R for data manipulation, cleaning, and analysis.

  • Developed predictive models using Python and R to forecast financial trends, customer behavior, and market trends.

  • Conducted regression analysis and hypothesis testing to provide actionable insights for business strategy.

Financial Analysis
  • Conducted in-depth financial analysis, including variance analysis, budgeting, forecasting, and financial modeling.

  • Produced financial reports and presentations for senior management, providing insights into profitability, cost-saving opportunities, and revenue growth strategies.

  • Experience in fabric for financial data visualization and analysis.

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Marketing Operations
  • Led marketing operations projects, optimizing marketing campaigns through data analysis and segmentation.

  • Implemented A/B testing methodologies to measure campaign effectiveness and improve ROI.

  • Utilized statistical analysis to identify customer segments and tailor marketing strategies for higher engagement and conversion rates.

Skills and Projects

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Capital Asset Pricing Model (CAPM)

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Clustering for Effective Marketing Strategy

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Customers Demographic Analysis

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Stocks Sentiment Analysis Using AI

Dashboards and EDA

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